Michael Ray “Protect Our Protectors” (POSTPONED)

“On behalf of Coors Banquet, the Carson Valley Inn & New West Distributing: Due to the devastating fires impacting our local community, we’ve made the difficult decision to postpone our WFF charity concert with Michael Ray on Saturday, September 14th, 2024. We still plan to host this event wherein all sales proceeds go to those who…

Coors Light “Chill” Train

ALL ABOARD THE “CHILL” TRAIN By Alex Parker, 23 January, 2024 . . Coors Light is bringing back a fan favorite for its Super Bowl ad next month: its iconic train, remembered for spreading good vibes and cold beer across America when it was last seen 12 years ago. Now it’s back on the biggest…

Coors Banquet Wildland Firefighter Benefit Concert: Ian Munsick

Coors Banquet supports the heroic efforts of firefighters by raising money for the Wildland Firefighter Foundation. Since 2014, they’ve donated more than $2 million to the WFF in support of their mission. With the efforts of Coors Banquet, Carson Valley Inn, New West and other great organizations, this event was very successful. The Coors Banquet Benefit…

New West Distributing

Start Your Legacy

Coors celebrates 150 years with new Banquet campaign and support for small businesses By Alex Parker, 10 May, 2023   With a lineage that stretches back to 1873, Coors Banquet can talk a lot about legacy. It’s a beer that was famously smuggled across the country before it was widely available. It’s been a favorite…