Coors Banquet “Protect Our Protectors”

Coors Banquet has shown unwavering support for the Wildland Firefighters Foundation (WFF), acknowledging the bravery and dedication of wildland firefighters who risk their lives to protect our natural landscapes and communities. New West Distributing and Carson Valley Inn has also played a crucial role in supporting the WFF. By donating a portion of their proceeds to the foundation, they contribute to essential programs that aid in the recovery and well-being of firefighters and their families. Protect Our Protectors benefits concert featured Michael Ray. Their generous support amplifies the impact of Coors Banquet’s initiatives, ensuring that the foundation can continue its important work in providing assistance, resources, and advocacy for wildland firefighters. The collaboration between Coors Banquet, New West, and Carson Valley Inn illustrates the power of partnership in making a difference. Together, they raised $33,684 for the Wildland Firefighter Foundation.